Peter Strohkorb's Book 'The OneTEAM Method®'
Peter Strohkorb's book deals with an age-old problem in a new way. Many books have been written about the disconnect between Sales and Marketing in larger organisations, including 'Ending the War between Sales and Marketing' by Neil Rackham of SPIN Selling fame. But even Neil Rackham acknowledges that this book is different as it describes not only the problem and its causes but also prescribes a method for a cure.
Since its release in 2015 The OneTEAM Method has achieved multiple 5-Star reviews on Amazon. More testimonials from international experts are shown further below.
Download the first Chapters for Free here.
The OneTEAM Method® is critically acclaimed
by some of the most prominent Experts in the field.
"I think you've produced an eminently practical approach with the OneTEAM Method.
It’s simple without being simplistic and it tackles head-on a problem that most people try to resolve with the usual “communicate better” platitudes.
Neil Rackham is a world authority, author, consultant, and academic who is widely recognized as one of the founders of modern sales theory, the inventor of SPIN selling and the founder of Huthwaite corporation. Three of his books have been on the New York best seller list and his works have been translated into over 50 languages.
"Peter Strohkorb’s new book offers a comprehensive guide to Sales and Marketing leaders on how to connect and collaborate to create a better customer experience and more customer advocates. A must read to future-proof your company."
Gerhard Gschwandtner, Founder and CEO at Selling Power Magazine, USA
"Nothing in business today is more important than improving the customer experience, and as Peter's book shows, the key is to ensure tight collaboration between Marketing and the Sales organization."
Bob Hayward, Head of Asia/Pacific Centre of Excellence for IT Leaders, KPMG
"A must-read for corporate decision makers. Peter Strohkorb’s OneTEAM Method should be top of mind as a great way to maximize business outputs."
Rob Malkin, Sales Director, Asia-Pacific, Autodesk
"I recommend this book to any CEO or senior executive who wishes to maximise the combined power of their Sales and Marketing functions."
Dr David Cooke, Managing Director at Konica Minolta Business Solutions